Customised Dashboard for
Lender/Banker
Created for decision-makers, bankers can go through the overall distribution in the
market, find out which city seems to be doing better than the others and which
locations/micro-markets within the city have more demand than the remaining ones.
Decision-maker can also check projects where higher sales have been recorded and
also find out performance of builders. With help of multitude of interactive
filters, decision-maker will be able to sort out top builders and would also have
the option to export the file on local machine for reference. Besides all kinds of
analysis can be done at overall city/region level and can be layered down to
suburbs/micro-market/location/PIN code. So for instance, Ressex would not only tell
you where maximum sales were noted, but it will also show which project or builder
attracted most number of buyers. Bankers can use the product to:
To find out performing markets
Analyse market distribution
Understand the banking penetration in the market
Build strategy to capture market
Design lending products to meet the needs of particular
markets
Allocate resources to capture markets efficiently
Identify emerging opportunities
Gauge risk
Lender needs overall distribution in the market; the top management wants to view
how market is distributed across geography, builders, project Ressex gives tree map
and map based analytics It is divided into five layers/categories, from all cities
one can go down to MMR, NCR among others and after selection can further break the
dashboard into micro markets, check the performance of builders, value of stock
sold. It will show who are the largest builder and the smallest builder Lenders can
create tailor made campaigns and also build relationship with right target audience
Key features
Find which are the top builders, top locations, top new
launches
Get catchment dynamics with quarterly and annual trends
Lenders can share APF (approved project finance) list to
know the share they have in the universe
Lender can also check price trends
Lenders can know where exactly untapped opportunities are
placed
Get market penetration
A lender will be able to see how many projects are being
supported by them out of the total universe
Customised Dashboard for
Developer/Builders
Specifically tailored to meet the individual needs developers will be able to gauge
health of realty sector through the map-based dashboard quickly and effectively at
macro level and within a chosen catchment where his/her project is located.
Designed to throw up market indicators such as demand and supply, best product,
ticket size, flat size, price range, price trends among others, the product offers
drill-down feature from region level and suburb level up to catchment and project
level.
Developer will also have the flexibility to define the catchment or micro-market by
drawing a polygon or a circle. Subsequently dashboard will produce geo-tagged
projects within the catchment on the map which can be further explored.
Besides developers can also select and analyse multiple locations as per geo spatial
layers of municipal boundaries (municipal wards) and PIN codes (postal information
number) as well.
Developers can check performance of housing projects undertaken by competitors, go
through distribution of supply in different price brackets vis-a-vis construction
stage of a project, possession timeline and also do spatial proximity analysis
through the dashboard. Performance of an individual builder with regard to estimates
on quarterly stock sold and receipts generated through sales can also be viewed.
Data can be sliced and diced to find out performance attributes of a certain segment
such as affordable, budget, high-end or ultra luxury or according to product type
such as 1BHK, 2BHK, 3BHK or in different price bands.
Developers can use the dashboard to
Find emerging markets
Evaluate land purchase decision
Carry out consumer profiling in certain catchment
Observe macro/micro trends for demand, supply, vacancy
among others
Assess optimum product mix, type and pricing
Carry out competition analysis
Gauge risk
Develop project launch, marketing and exit strategies
Key features
Drill down approach from macro to micro to project level
Option to draw multiple catchments with different distance
ranges
Estimated performance of builders
Proximity analysis to nearest landmark of competing
projects
Proximity analysis to nearest landmark of competing
projects
Ressex for building material
suppliers
Dashboard for building material players has been designed to help identify business
opportunity for building material companies and large suppliers. It offers quarterly
data collated across 60 cities and provide new launches, large developers and better
performing markets. Companies can also track health and performance of
developers/builders for due diligence.
Building material players such as cement companies, elevator companies, earth moving
manufacturers, electrical, sanitary and hardware companies can easily identify
unexplored territories.
For better targeting and marketing opportunities dashboard offers flexibility to
choose projects as per construction stage such as excavation, foundation,
commissioning or finishing. As ticket size and price range of apartment units are
also mentioned, players would be able to identify target group.
Besides developers can also select and analyse multiple locations as per geo spatial
layers of municipal boundaries (municipal wards) and PIN codes (postal information
number) as well.
DApart from project level report, the dashboard will also provide consolidated
report of developers in a certain market. Our developers’ rating module also helps
the supplier to identify the health of the developers.
Building material players can use dashboard for
Sharpening business plan and due diligence
Identify right target group and opportunities
Finding right market segment
Gauge market risk and builders under stress
Prepare investor report
Assess optimum product mix, type and pricing
Carry out competition analysis
Develop project launch, marketing and exit strategies
Gauge risk
Key features
List of projects as per construction stage
Price range and size of units for right profiling of
potential customers
Performance of builders as per value of stock sold